The Future of Seamless Travel: How Biometrics are Revolutionising the Passenger Experience
By Jon Payne, Director Business Development & Strategic Alliances, Identity Verification
For as long as modern travel has existed, there has been a trade-off between security and convenience. The more security measures put in place, the less seamless and enjoyable the travel experience became for the passenger. Long queues, invasive searches, and tedious identity checks became synonymous with going through airports. However, with the rapid advancement of biometric technology, this balancing act is on the cusp of a revolution. Prior to biometric intervention, additional security invariably meant more time-consuming, in-person processes for the traveller and border staff alike. Check-in, ID verification, customs – each step required frontline personnel and physical infrastructure. However, with properly applied biometric technology, we no longer have to concede convenience in the name of safety.
The inflection point that catalysed a re-think of the security-convenience trade-off equation was September 11, 2001. The terror attacks in the US led to an acute focus on strengthening travel security globally. However, in the subsequent decades this laser focus on safety frequently restricted the ease of crossing borders. The “seesaw effect” was in full force – as security went up, convenience went down. Now, biometric initiatives are proving this effect isn’t inevitable. With the ability to pre-screen travellers digitally, verifying identity and risk factors before they even arrive at the border, biometric technology allows for both air-tight security as well as smoother, seamless journeys.
The frictionless future of travel is one where security resources can be focused on the select few that require additional scrutiny, while vast numbers of passengers’ breeze through checkpoints with minimal impediment. With continual accuracy improvements in areas like liveness detection and face matching technology, we can now deliver on the promise of verified, legitimate identities without the level of hassle we have become accustomed to.
The Historical Trade-off Between Security and Convenience
Before recent biometric innovations, enhancing security in travel invariably meant increasing hassle for the passenger. Additional protocols and checks required more physical infrastructure and manual processes. Many who remember travel in the 1960s recall a leisurely experience with minimal security screening. However, a series of high-profile aircraft hijackings in the late 60s and early 70s led to the introduction of metal detectors and X-ray machines at airports. This ramp up marked the early stages of the security-convenience trade-off. In the pre-9/11 world, security versus convenience was managed via selective, risk-based screening. Airports used characteristics like payment method, travel history, and nation of origin to determine enhanced security levels. While workable, it was an imperfect system that placed huge reliance on human judgement.
The early 21st century witnessed a meteoric rise in security protocols and entire new government bodies like the TSA. However, the early years of this ramp up were defined by a unilaterally stringent approach. Enhanced security came at the direct cost of longer queues, frustrating delays, and more invasive physical searches. In the decades since, there have been incremental improvements balancing security and convenience. However, the fundamental correlation remained. New protocols like electronics scanning further slowed processes. However, alongside this rise, innovative applications of biometrics were being developed. The ability to pre-screen passengers digitally, completing vital identity and risk verifications prior to airport arrival were all being developed and slowly rolled out in different prototype forms.
How Biometrics are Changing the Game
Today’s biometric technologies can ensure a seamless and secure travel experience, all while providing border officials with richer, more accurate data on who is exiting and entering a territory. By enabling digital pre-screening of passengers before they arrive at the border, crucial identity and risk verifications can take place in advance.
Eurostar’s recent implementation of biometric pre-clearance and automated crossing is a stellar example of this model in action. By using a dedicated app, travellers verify their identity via facial recognition and passport chip scanning long before arriving at the station. Security is exported upstream. With their status pre-verified, passengers then exit across the UK border through a dedicated biometric lane in which a camera matches their face to the pre-registered data. This shifts the security burden away from the passenger experience. With biometrics, the heaviest lifting takes place digitally before arrival. This leaves only minimal on-site activities like the automated identity check, that take seconds versus hours.
Facial recognition has emerged as the dominant biometric technology for identity verification, surpassing options like fingerprinting and iris scans. This is thanks to its ease of use and rapidly improving accuracy. Unlike fingerprints’ association with criminal bookings, facial recognition is more publicly palatable. Now, facial biometrics covers a suite of capabilities – from “face matching” that compares a scanned face to an identity document, to “liveness detection” confirming the face belongs to a real person. Together, these technologies are achieving new standards of efficiency, accuracy, and convenience that fingerprinting cannot match. With advanced algorithms, facial recognition systems can verify identities with over 99% accuracy under good conditions. By blending high performance with public acceptance, facial biometrics is setting a new bar for frictionless, secure travel experiences.
Together, the capabilities of facial recognition mean travellers can have their identity reliably confirmed as matching their passport, and that the face being scanned is indeed a live person rather than an image or video. This gives officials high confidence that pre-cleared identities are legitimate, without necessitating inconvenient manual re-verification later on.
Requirements for Widespread Adoption
While biometric technology holds enormous promise, wide adoption and public buy-in remains a work in progress. This requires collaboration between multiple stakeholders and clearly communicating the tangible benefits to travellers. Firstly, successful implementation of biometric travel systems needs government agencies, airports, and solution providers to work closely together. Agreement on international standards, data sharing protocols, and policy alignment are all critical. An example is the ICAO standard for Digital Travel Credentials (a derived version of the passport chip stored on a mobile device) which is now inspiring several interesting pilots around the world.
Secondly, public acceptance can’t be taken for granted. Like any emerging technology, scepticism and even fears may arise over privacy or surveillance implications. Therefore, the advantages to the passenger experience should be emphasised – shorter queues, fewer repetitive identity checks, breezier journeys. Using biometrics will result in those with the best security having a faster and frictionless experience. Seeing these benefits firsthand will help assuage concerns. Communicating the “why” behind biometric travel systems is key. Travel industry players, government bodies and solution vendors must craft a unified narrative that emphasises consumer benefits and privacy protections. The technology itself will naturally concern some citizens. But explaining that it enables more accurate threat detection well before arrival at the border, thereby letting bona fide passengers enjoy expedited security, makes the advantages tangible.
Additionally, showing how biometric data is secured, encrypted, and not retained can further build confidence. Ensuring appropriate data governance principles are followed and communicated openly, will be vital for earning the public’s trust. Governments and industry players looking to implement biometric systems would do well to prioritise public education campaigns that promote awareness and transparency. Proactively conveying details around data privacy protections, security protocols, and how travellers will tangibly benefit can help to address concerns pre-emptively.
The Frictionless Future Enabled by Biometrics
As biometric adoption proliferates, the future passenger experience will be defined by frictionless, seamless journeys. Security processes will fade smoothly into the background, with maximal threats identified well before airport arrival. Once systems for biometric pre-screening reach maturity, automated verification will become the norm. Biometric gates and lanes with facial recognition capabilities can rapidly process pre-vetted travellers, with human intervention limited to exceptional cases. Additionally, seamless biometric identification can help create a greatly enhanced customer experience for travellers in other areas. Touchless, personalised recommendations and shopping tailored to the verified traveller can happen frictionlessly. Whether duty-free offers or tailoring entertainment options, the traveller experience can scale in both security and enjoyment.
This shift will empower border security professionals in major ways. Improved data sharing and information access across industry and government agencies will give officials a more holistic view of travellers through interconnected digital biometric systems. Enhanced risk and threat analysis will also be possible, as integrated data enables more sophisticated streaming, pattern recognition and risk scoring of passengers.
This automation of repetitive manual tasks will empower border security professionals to focus on higher-value activities more central to their role. The ability to reallocate staff towards risk analysis, streaming, and intervention rather than queue management and document checks provides more fulfilling and effective work. Highly trained officials can devote time to the critical tasks only they can perform. Furthermore, the enhanced early detection of potential risk factors means border officials have more lead time to isolate and address threats. Rather than waiting till passengers arrive at security checkpoints, biometric pre-screening can identify anomalies for further investigation earlier in the process.
As public confidence and system sophistication grow, we can envision a future where biometric enrolment and screening are universal – allowing nearly touchless, queue-less transit. The net result will be travel made both seamless and secure, finally elevating both passenger experience and collective safety in tandem.